Dual Pricing
Customer Choice vs Hidden Fees: Why Transparency Wins in 2025
In 2025, transparency isn’t just a nice-to-have. It’s a competitive edge – and for many businesses, a survival strategy. As consumers become more informed, connected, and values-driven, the old game of hidden fees and fine print is losing traction. Instead, a rising wave of behavioral economics and generational preferences point…
Unlocking Fair Pricing: How Pass-the-Fee Benefits Canadian Consumers and Businesses Alike
Since the Canadian regulatory shift in 2022, pass-the-fee payments has emerged as a strategy that enables companies to maintain competitive pricing while addressing the high costs of payment processing. This approach offers a transparent way to offset credit card processing fees, ensuring that customers who pay with cash or debit…
Exploring A Dual Pricing Payment Processing Program for Credit Card Processing Fees: A Strategic Guide for Small Business Owners in Canada
In the ever-evolving world of commerce, small businesses in Canada are increasingly turning their attention to innovative strategies for managing financial transactions, particularly in the realm of credit card processing. Among these strategies, dual pricing stands out as a noteworthy trend gaining traction across various sectors. This approach, of offering…
